Poshmark automatic follow: Overview for more followers | 2025

Poshmark's automatic follow instantly lets you follow multiple accounts without your direct input when you sign up for Poshmark.

For example, new users often discover they're automatically following around 100 brand-focused closets immediately after account setup. This built-in feature is actually Poshmark's way of jumpstarting engagement by connecting you with established sellers (typically Posh Ambassadors) in your preferred categories. It gives you content to browse from day one.

We'll discuss Poshmark automatic follow and explain why it happens, how to manage your following list effectively, ways to grow genuine followers, and how safe automation tools can help grow your Poshmark community.

What is Poshmark's automatic follow?

Poshmark's automatic follow is the platform's built-in system that suggests accounts for new users to follow. Following other Poshmark users increases your closet’s visibility, sparks engagement, builds community trust, and helps you grow consistent sales.

Here are the closet types that the auto-follow function typically follows:

• Following similar closets: Poshmark's automatic follow system connects new users with closets that sell similar items or operate in comparable price ranges to help them discover relevant content.

• Brand-focused closets: By automatically suggesting brand-specific closets based on the favorite brands you select during account setup, the system connects you with users who specialize in those labels.

• Likers' closets: Poshmark automatically follows accounts of users who actively like items similar to your interests, connecting you with engaged community members who share your taste.

• New seller closets: The platform connects new users with established, high-performing closets that consistently generate sales and engagement across multiple categories. These auto-follows expose beginners to successful selling strategies, professional photography techniques, and compelling listing descriptions that can serve as templates for their own closet development.

Why does Poshmark automatically follow accounts?

Poshmark automatically follows accounts or closets for new users to help them start engaging right away. This feature gives new members a feed of listings to browse without starting from scratch.

Here’s how both buyers and sellers on Poshmark benefit from auto-follow:

Benefits for buyers

• Instant shopping feed: New buyers immediately see listings from active closets in their selected brands and categories, giving them content to browse without starting from zero.

• Relevant styles: Auto-following connects buyers with closets tied to their brand preferences, which can surface popular or in-demand items.

• Active seller connections: By default, the feature links buyers to established closets so they can see how experienced sellers present listings and interact on the platform.

Benefits for sellers

• Built-in follower base: New sellers start with a small set of followers provided by Poshmark, which helps their closets look more active than starting from zero.

• Initial visibility boost: When sellers share listings, those posts appear in the feeds of their default followers, giving new closets a better chance at early likes and engagement.

• Learning opportunities: By reviewing the closets they’re auto-connected to, new sellers can pick up strategies for image presentation, pricing, and listing descriptions from more experienced members.

How Nifty can rocket Poshmark’s automatic follow feature

Nifty complements Poshmark's auto-follow system by targeting followers and nurturing them through strategic follow-up actions. Here’s how Nifty can help:

• Customizable offer settings: Match items to new followers with Nifty’s flexible offering criteria, letting you adjust discounts by item age, price range, or filters. This helps you target shoppers more effectively.

• Multi-item bundle strategy: Multi-item Poshmark selling strategies allow custom bundle offers when buyers like several listings. Sellers can enable or disable this automation, tailoring engagement for single-item or multi-item interest directly from the Nifty dashboard.

• Automatic offers to likers: Configure Nifty to automatically send personalized offers to users who like items in your closet.

Can you stop automatic follow on Poshmark?

No, you can’t stop Poshmark's automatic follow feature, but you can manually unfollow accounts that the system automatically adds to your following list. However, unfollowing too many closets on Poshmark can reduce engagement and limit visibility. 

Your following and follower counts don’t need to match, but keeping them somewhat balanced can make your closet look more authentic. Some Poshmark users might view an inflated following count as less genuine.

Here are some tips to control your following-follower ratio: 

• Regularly audit your following list: Review it monthly and unfollow inactive accounts, spam profiles, or closets that no longer align with your interests or business goals. Use Nifty to see which users like your items, and keep them on your follower list.

• Follow strategically, not randomly: Target accounts that genuinely interest you or represent potential customers, rather than following users indiscriminately to inflate your numbers. 

• Focus on follower quality over quantity: Prioritize attracting engaged followers who like, share, and make purchases from your closet, rather than chasing high follower counts with inactive accounts. 

• Use reciprocal following wisely: When other users follow you first, consider following them back only if their content aligns with your interests. Automatic reciprocal following can fill your feed with irrelevant content, making it harder to spot valuable trends and opportunities.

How to safely grow followers on Poshmark

Grow followers safely on Poshmark by avoiding risky automation that could result in account suspension or shadowbanning. Focus on genuine engagement through strategic sharing, participating in Posh Live Shows, and building authentic relationships with other sellers.

You can grow your Poshmark followers by using these manual and automated strategies:

Manual growth strategies

• Follow closets in your niche: Target sellers who specialize in brands, styles, or price points similar to your inventory. These accounts attract buyers who are already interested in what you're selling. Visit their closets regularly, like items that appeal to you, and take notes on pricing and product presentation to improve your listings. 

• Participate actively in Posh parties: Join themed Posh parties that align with your inventory and share relevant items during the designated time slots. Host parties when possible, as this positions you as an active community member and exposes your closet to hundreds of potential followers who are actively browsing and shopping. 

• Participate in Closet Clear Outs: Offer steep discounts during Poshmark Closet Clear Out time windows, as Poshmark automatically notifies users who liked those items. These events create urgency and attract new followers through heightened activity and visibility. Use these opportunities to turn first-time buyers into repeat customers. 

Automated strategies

Several Poshmark automation tools exist, but we recommend choosing Nifty. It handles following, sharing, and offer management on Poshmark. Nifty relists stale items and delists sold ones. You won’t need to worry about Nifty violating Poshmark’s policies, as it respects Poshmark’s policies with a 60-day relisting cycle.

Grow smarter on Poshmark with Nifty

Curious about Nifty after learning about automation strategies? Nifty lets you automate Poshmark tasks like sharing, offering, and relisting. But did you know you can also crosslist and manage your items from eBay, Etsy, Poshmark, and other platforms all in one place?

Here’s why Nifty’s so helpful:

• AI listing: Take a picture and let Nifty’s AI create your listing, with SEO-optimized titles and descriptions, trending hashtags, and every dropdown already filled out for you. Plus, it’s cloud-based and mobile-friendly.‍
• Crosslist now: With a couple of clicks, post your items across Poshmark, eBay, Mercari, Depop, and Etsy. Nifty keeps all of your items organized in one place. (More marketplaces coming soon!) ‍
• Automatic delisting? Done. When you make a sale, Nifty’s sales detection auto-delists that item from every marketplace. No more worries about double-selling when you use Nifty.‍
• Bulk tools = no busywork: Share and relist daily without lifting a finger. Update or discount dozens of items at once. You can even schedule drafts to go live while you sleep.‍
• Analytics and profits are real: Track sales, fees, top performers, and slow movers in one clean dashboard. This lets you see what’s selling, and who your top customers are.

Nifty can rocket Poshmark’s automatic follow, helping you build a solid list of followers. Start with a 7-day free trial and see how Nifty can help you sell more on Poshmark (and other platforms!).

FAQs

1. Why does Poshmark automatically follow accounts?

Poshmark automatically follows accounts to jumpstart new user engagement. This built-in feature instantly fills new users' feeds. It also helps new users understand platform dynamics while encouraging immediate browsing and interaction with established sellers in their preferred categories.

2. How does Poshmark decide who I auto-follow?

Poshmark decides who you auto-follow based on the favorite brands and interests you select during account setup. The platform also uses algorithms to recommend successful, active closets in those categories. By targeting established sellers with consistent engagement and similar inventory, Poshmark helps you start building a network as soon as you sign up.

3. Is auto-follow the same as using a bot?

No, auto-follow is not the same as using a bot because it's Poshmark's official, built-in feature that operates within the platform's guidelines. Poshmark's native auto-follow creates legitimate connections during onboarding, whereas some bots risk account suspension through aggressive sharing and relisting.